Kentucky SBDC State Office, Lexington, KY

The Kentucky SBDC State Office is the administrative and operational support “headquarters” of the Kentucky SBDC network.
The Kentucky Small Business Development Center held an awards ceremony at the Kentucky Celebrates Small Business Event on May 4 in the Kentucky State Capitol Rotunda.
Kristina Joyce, State Director

Kristina Joyce

State Director

Kristina Joyce took on the role of Kentucky SBDC State Director in the fall of 2018. She brings with her over 30 years of experience in entrepreneurship, business analysis and economic development.  Joyce earned a bachelor’s degree in art and education from Marshall University and a master’s degree in organizational leadership from Grand Canyon University. She has completed professional graduate studies from Harvard University Extension School and earned a certified training certificate from the Entrepreneurial Learning Initiative.  Her experience with small business and economic development include roles as state director of the West Virginia Small Business Development Center and program administrator for the Southern West Virginia Community and Technical College Entrepreneurship and Business Coaching Center. Committed to her community, Joyce has served on numerous boards and has been active in many associations.

Scarlett Consalvi, Associate State Director of Programming & Outreach

Scarlett Consalvi

Associate State Director of Programming & Outreach

Scarlett Consalvi joined the Kentucky SBDC team as Program Coordinator in 2017.
Prior to joining the Kentucky SBDC, Scarlett served as the Communications Director for Kentucky Retirement Systems and brings over 20 years of government relations, data analysis, and project management experience to her new role.

Scarlett received her B.S. in Journalism from the University of Kentucky and has been professionally active in the Kentucky Association of Government Communicators, the International Association of Business Communicators, and the National Pension Education Association.

Outside of the Office Scarlett enjoys spending time with her family enjoying the outdoors and is an avid supporter of local theater.

Kevin Norvell, Statewide Program Coordinator

Kevin Norvell

Statewide Program Coordinator

Kevin has worked with the Kentucky SBDC since 2007 as director of the Kentucky SBDC in Richmond, program manager of KyBizInfo, director of the Kentucky SBDC in London, and now as statewide program coordinator. Kevin is certified as a SEO/Social Media specialist by the Edward Lowe Foundation. Kevin’s real-world experience in entrepreneurship, combined with a passion for information technology, digital media, and the web, provides a unique perspective from which he offers support to Kentucky SBDC business coaches throughout our network.

Away from the office, Kevin enjoys spending time with his wife and 3 kids, is an avid sports photographer and is actively involved at his church and with his kids’ soccer teams.

Joyce Smith, Office Manager

Joyce Smith

Office Manager

Joyce joined the Kentucky SBDC team as Executive Assistant/Office manager in 2019.  Prior to joining us, she served as on-site Manager and Facility Coordinator at IBM and brings with her skills in office management, organization, technical writing, and vendor engagement.

Away from the office, Joyce enjoys spending time with family and friends.

Kayla Keeton, Strategy Analyst & Outreach Coordinator

Kayla Keeton

Strategy Analyst & Outreach Coordinator

Kayla started with the Kentucky SBDC as a Business Coach in the Ashland Center in 2018. In 2020, Kayla transitioned to the State Office and serves as an Outreach Coach for the entire Kentucky SBDC network. Kayla studied Small Business Management and Entrepreneurship and has an MBA from Morehead State University. She has a background in human resources and program development. She comes from a strong family of entrepreneurs and she enjoys getting to help other small business owners succeed.

Outside of work, Kayla enjoys spending time with her son, reading, and being outdoors.

JC Phelps, Training Coordinator

JC Phelps

Training Coordinator

JC joined the Kentucky SBDC in November of 2019. An entrepreneur for over a decade, he balances both a technical knowledge of business with an experiential knowledge in digital, new-age techniques. JC obtained his BS degree in Economics and Finance from Centre College; he also completed his MBA at the Gordon Ford College of Business at Western Kentucky University.
JC is best-known for being a digital marketer. He authors JCP Eats and Unabashedly Southern, two award-winning, nationally-recognized blogs with readership in all 50 states and over 100 countries. Due to this expertise, he has been a trusted consultant to local businesses, family-owned restaurants, national restaurant groups, and Fortune-500 companies on best business practices, marketing/business plans, and strategy. 
As for consulting and business coaching, JC specializes in social media and digital marketing strategy, website review, e-commerce, search engine optimization, and public relations. 
Ryan Ferguson, Marketing Assistant

Ryan Ferguson

Marketing Specialist

Ryan joined the Kentucky SBDC team in 2020 as the Marketing Assistant. After earning his Bachelor’s Degree in Media Arts and Studies from the University of Kentucky, Ryan worked as a graphic artist for Paxton Media Group in Owensboro, Kentucky. Ryan brings his experience working in graphic and layout design as well as social media management.

Outside of the office, Ryan enjoys sports, board games, cooking, and spending time with his family.

Monica Poindexter, Outreach Coach

Monica Poindexter

Outreach Coach

Monica began her role as Outreach Coach with the Kentucky SBDC in 2020. She earned a bachelor’s degree in Agricultural Economics from the University of Kentucky. She prides herself on her organization skills and determination. Monica grew up on her family’s beef cattle farm in South Central Kentucky and is passionate about the Kentucky agriculture industry. In her spare time, Monica enjoys spending time outdoors; cooking and baking for family and friends; and craft projects such as furniture refinishing and sewing. She is delighted be a part of the Kentucky SBDC team and looks forward to working with the amazing entrepreneurs across our great Commonwealth.

Johnna Wilford, Business Officer

Johnna Wilford

Business Officer

Johnna Wilford is the Business Officer at the Kentucky Small Business Development Center. She has previously worked for faith-based nonprofits and higher education institutions that impact and improve individual and community health through innovative and collaborative practice and research. Johnna specializes in education and training, project management, and finance. Johnna also owns her own service-based small business focused on women’s reproductive health. Johnna lives in Lexington, KY with her husband and is currently expecting her first child. In her free time, Johnna likes to read and teach group fitness classes.

Kentucky SBDC State Office
330 East Main Street, Suite 210, Lexington, KY 40507

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