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Presented by: Chris Miller, Founder of Prolific Digital   Date: 3/16/2022 Marketing your business is one of the top things you have to do as an entrepreneur. People crave authenticity, personality, and connection. That is more relevant today than it ever has been and it’s important to remember for your brand.  When marketing your business,

Presented by: Joe Oney, Founder of HOPSEC   Date: 2/23/2022 These days, it is critical to have your business’ data secure from cybercriminals. HOPSEC has practical experience in assisting private companies with cybersecurity. Data security ought to empower your business to make you open to moving your business forward quicker. It should allow you to

Presented by: Jeff Lee, Workforce Development Consultant, Office of Employer & Apprenticeship Services   Date: 2/9/2022 Jeff discussed the Kentucky Work Opportunity Tax Credit (WOTC). Through this program, you can lower the amount of federal taxes you owe by hiring employees who consistently face significant barriers to employment. There’s another tax credit in the state

Presented by: David Pierce, Certified Petra Coach   Date: 2/2/2022 Value Builder is an objective measure of where your business stands based on eight drivers in the business. We should always be driving our business value upwards. David Pierce talks about the eight drivers, starting with financial performance. Every business should be driving improvement in

Presented by: Jonathan Bohn, Founder and Business Coach at Soko Ventures   Date: 1/26/2022 Jonathan starts his presentation by explaining why consumers stop purchasing generic services. There are three reasons why: to conserve cash, to avoid people, and do it themselves. Businesses have a kind of unique way that they run when they start. Typically

Presented by: Frank Bennett, Procurement Consultant, KYPTAC   Date: 1/12/2022 The federal government is one of the largest purchasers of goods and services in the world. If you can get tapped into the government there’s a big opportunity for any business to grow and increase sales. That’s why the mission of the Kentucky Procurement Technical

Presented by: Joe Johnston, Tax Director at Dean Dorton   Date: 1/5/2022 In this webinar, Joe Johnston covers three main topics to help small business owners create their year-end tax strategies. He covers the CARES Act, planning and updates, and the Build Back Better program. These are important topics that can allow small business owners

Presented by: Dave Oetken, Center Director at the Kentucky SBDC in Louisville   Date: 12/22/2021 Planning is one of the most important things you could do in your business. Strategic planning is important because it allows you to predict a future by actively looking at your business and assessing where you want to go.  The