Webinar

Protect Yourself! Cybersecurity for Small Business

Presented by: Joe Oney, Founder of HOPSEC   Date: 2/23/2022 These days, it is critical to have your business’ data secure from cybercriminals. HOPSEC has practical experience in assisting private companies with cybersecurity. Data security ought to empower your business to make you open to moving your business forward quicker. It should allow you to …

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Don’t Leave Cash on the Table: Save Money by Diversifying Your Workforce

Presented by: Jeff Lee, Workforce Development Consultant, Office of Employer & Apprenticeship Services   Date: 2/9/2022 Jeff discussed the Kentucky Work Opportunity Tax Credit (WOTC). Through this program, you can lower the amount of federal taxes you owe by hiring employees who consistently face significant barriers to employment. There’s another tax credit in the state …

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Increase the Value of Your Business by up to 70%

Presented by: David Pierce, Certified Petra Coach   Date: 2/2/2022 Value Builder is an objective measure of where your business stands based on eight drivers in the business. We should always be driving our business value upwards. David Pierce talks about the eight drivers, starting with financial performance. Every business should be driving improvement in …

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How To Productize: 8 Steps for Turning Your Services Into A Product

Presented by: Jonathan Bohn, Founder and Business Coach at Soko Ventures   Date: 1/26/2022 Jonathan starts his presentation by explaining why consumers stop purchasing generic services. There are three reasons why: to conserve cash, to avoid people, and do it themselves. Businesses have a kind of unique way that they run when they start. Typically …

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Your Business’s Year-End Review: Your First Step to a 2022 Strategic Plan

Presented by: Dave Oetken, Center Director at the Kentucky SBDC in Louisville   Date: 12/22/2021 Planning is one of the most important things you could do in your business. Strategic planning is important because it allows you to predict a future by actively looking at your business and assessing where you want to go.  The …

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How To Lead Through Adversity and Achieve Anything

Presented by: Jason Ballard, Business Coach at Soar Higher Coaching   Date: 12/15/2021 “There is no better time to be in business than right now.” – Coach Jason Ballard Jason wants to share about leadership because everything in business goes back to leadership, and how the leaders interact and respond to various levels of adversity. He …

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Omni-Channel Marketing for ROI

Presented by: Morgan DiGiorgio, Product Expert, Amplify   Date: 12/8/2021 An Omni-channel marketing strategy is the best of both worlds between direct mail and digital. Omni-channel helps big and small businesses to reach their profit and revenue goals through effective and strategic marketing strategies. 3 Different marketing channels to drive optimum results. Omni-channel Multi-channel Optic-channel …

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