Presented by: Matt Kramer, Owner of BCH Beth George, Vice President of public relations TaylorJudsons, Social Media Manager of BCH Date: May 20, 2020 Brand Engagement map is the tool used for planning for clients. These are shared media, earned media, owned media, and paid media. To develop such a message focus on […]
Communicating in the Time of COVID Read More »
Presented by: David Pierce, Certified Petra Coach Date: 5/19/2021 Want to have a business that is not difficult to oversee, produces great income, and is a top market performer? David Pierce has a method for building one. He uses the Value Builder System to increase performance, eliminate risk, and ultimately increase the value of
Build a Valuable Business Read More »
Presented by: Andy Fried, Business Coach Date: 5/12/2021 Small changes of just one percent in profit and loss statements can have a profound impact on cash flow. Andy Fried talks about the four levers on the profit and loss statement that can improve profits and cash flow. The first lever is a simple price
The 1% Solution: Small Changes that GetBig Results! Read More »
Low-interest disaster loans from the U.S. Small Business Administration are available to businesses and residents in Kentucky following the announcement of a Presidential disaster declaration due to severe storms, flooding, landslides and mudslides from Feb. 27 through March 14. “The SBA is strongly committed to providing Kentucky residents with the most effective response possible to
Presented by: Zack Zimmerman, Senior Valuation Analyst, National Business Valuations Date: 5/5/2021 The value of anything is what someone is willing to pay for it. Zack is experienced in small business valuation and he walks us through some of the factors that determine how a business is valued when it comes time to sell
Understanding Your Business’s Value: The Why & How of Business Valuation Read More »
Presented by: Mike Slover, CEO of Strategy Wizard Marketing Date: 4/28/2021 Businesses grow by having a good strategy. A good strategy starts with the customer. One of the reasons why business owners fail is that they think only of themselves and not about what their customers’ wants and needs are. The Strategy Diamond is a four-sided
The Strategy Diamond Read More »
Presented by: Amanda Sellers, Content Strategist, Hubspot Date: 4/21/2021 Email marketing is a powerful marketing tool to promote products and services to potential customers or clients. It is the best marketing strategy in terms of ROI value. Marketing automation in email marketing can be narrowed down to six categories. 1. Lead nurturing:
Easy to Implement Email Marketing Strategies Read More »
Presented by: Johnny Molson, Marketing Consultant and Strategist, Wizard of Ads Date: 4/14/2021 An effective marketing strategy is a key to a company’s exponential growth. Marketing is everything we do, from posting content on social media to staff interaction with customers. To develop great strategies, proper alignment of the company’s products, processes, procedures, and pricing
The Secret Power of Message Alignment Read More »
Presented by: Jennifer Wheatley, President of HR Affiliates Amy Olds, Sr HR Consultant of Hr Affiliates Dave Christopher, Founder of Academy of Music Production Education and Development Date: April 8, 2021 COVID-19 has swept the globe at an unprecedented pace. Many industries are affected, including every workforce. Some businesses had to close their
Working Securely from Home Read More »
Presented by: Jim Canfield, Managing Director, CEO Tools Date: 4/7/2021 CEO Tools is a complete business system designed to help CEOs achieve world-class profitability and growth by focusing on three key areas. Those areas are: Clear Communication Consistent Execution Performance Optimization. Kraig Kramer published CEO Tools: The Nuts-n-Bolts of Business Book for Every Manager’s
CEO Tools for Businesses Read More »