Webinar

Presented by: Courtney Sandora   Date: 2/3/2021   As people have their social media accounts, marketers create this Influencer Industry as a part of their marketing strategy. What makes a good campaign? It has to deal with values. You must choose an influencer that aligns with your brand. The right influencer focuses on how they deliver […]

Presented by: Braden Wallake, Chief Executive Officer of Go Hypersocial  Date: 1/27/2021 Braden Wallake grew his company from $0 to a half a million-dollar business using LinkedIn. Today, LinkedIn is the most used social platform among Fortune500 companies. In fact, 80% of B2B leads come from LinkedIn as opposed to 13% from Twitter and 7% from

Presented by: Lyle Hawkins, CEO of Focus 365 Date: January 20, 2021 Lyle Hawkins brings great insight into how we can find a silver lining in the face of difficulty. In our current time, COVID-19’s effect on businesses can destroy (and has destroyed) many business models. Lyle walks us through a step by step process

Presented by: Kamryn Mock Date: January 13, 2020 Strategic planning is the roadmap guiding your organization down the road to success. Strategy is about change, and it is really about creating a shift in your organization or a transformation. Strategy is an articulated plan. Starting with the foundation of the mission, vision, values, creating strategic

Presented by: Toni Sears, Business Coach and Assistant Director at SBDC Kentucky, Jenna Ahern, CEO at Guardian Owl Digital Date: 1/6/2021 With skill sets and knowledge in digital marketing, Jenna Ahern talks about the trends of Search Engine Optimization and how this is beneficial in the business. Business owners today need to learn Google Analytics and

Presented by: Ben Smock   Date: 12/16/2020 As a part of the mission of SBDC, they are helping people start their own business by providing a lot of advice and business tips.    CANOPY helps businesses into a leading path that creates a good impact in the community and the country. Businesses need an accessible tool

Presented by: Dale Gibbons, CEO & Owner of The 7 Figure Business Network Date: December 9, 2020 Dale Gibbons leads us through a 5-part framework that can increase sales and profits without all the fruitless hard work and guess-work you might be experiencing. Following that will be 3 strategies you can start using TODAY to

Presented by: Beth Flowers, Executive Director at AIR Institute Date: December 2, 2020 Beth Flowers is an innovator at the AIR Institute. Her compassion for small communities and creativity drives growth and sustainability. AIR provides rural and under-resourced communities with programming that inspires new connections and ignites the creative economy. Kentucky SBDC formulated a Creative

Presented by: Kentucky SBDC in Lexington with Business Coaches Devanny King, Tonya Parsons, and Devon Joiner Date: 11/25/2020 The business coaches will lead you through a discussion-based checklist of items to focus on during the busy holiday season. First and foremost is the need to schedule — schedule your social media posts, update your store

Presented by: Marcy Young, HR Alliance   Date: 11/18/2020   Organizational culture is important to business success as it impacts everything from the employees’ performance to how your company is perceived in the marketplace. Everyone in the business is responsible to achieve organizational culture but the implementations should always start from the leadership.    In this